Cookies policy

Last updated: January 2023

By using the website www.adsterra.com (the Website) and the services it provides to Advertisers and Publishers (the, “You”, “Your”, etc.), you consent to the use of cookies in accordance with this Cookies Policy. The Website uses cookies to distinguish you from other users of the Website. This helps us to provide you with a good experience when you browse the website and allows us to improve the Website.

What are cookies?

Cookies are text files containing small amounts of information which are stored on your device when you visit a website and used to remember information about you, such as your language preference or login information.

Cookies are useful because they allow a website to recognize a user's device. Cookies allow you to navigate between pages efficiently, remember preferences, generally improve the user experience or tailor advertising to your interests. Session cookies are deleted automatically when you close your browser and persistent cookies remain on your device after the browser is closed.

Disabling cookies

If you do not agree to the use of these cookies please disable them by following the instructions for your preferred website browsers or accessing the settings on your preferred browser. Please consult the manuals and support services provided by the manufacturer of the browser that you are using. For information only, we provide the following links that explain how to allow, block or delete cookies in the main browsers in the market:

• Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
• Firefox: https://support.mozilla.org/en-US/kb/block-websites-storing-cookies-site-data-firefox
• Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
• Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

You can also use automated disabling tools provided by some organizations, where available. This Website does not provide automated disabling tools, so you will need to manually disable cookies from your browser.

Where the organization setting the cookie provides an automated disabling tool in respect of its cookie(s) we list the name of that organization, the category of cookies it sets together with a link to its automated disabling tool. In all other cases, we list the names of the cookies themselves and their source at the date of this Cookies Policy so that you can easily identify and disable them if you want through your browser controls.

Some browsers make is possible for you to signal that you do not want your internet browsing activity to be tracked. Disabling tracking may interfere with your use of the Website and the services provided on the Website.

After your initial visit to the Website, we may change the cookies we use. This Cookies Policy will always allow you to know who is placing cookies, for what purpose and give you the means to disable them so you should check it from time to time.

What types of cookies do we use and why?

We describe the categories of cookies the Website, its affiliates and its contractors use below.

We generally use cookies to evaluate information on recent visits to the Website and how you move around different sections of the Website for analytics purposes to understand how people use the Website so that we can make the Website more intuitive. The information also helps us to understand which parts of the Website are most popular and generally to assess user behaviour and characteristics, in order to measure interest in and use of the various areas of the Website. This then allows us to improve the Website and the way we market our services.

This information may also be used to help us to improve, administer and diagnose problems with our server and the Website. The information also helps us monitor traffic on the Website so that we can manage the Website's capacity and efficiency

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Session Cookies

These cookie files contain information about how users interact with the Website during browsing session. This may be information about the frequently visited or most recently visited web pages and about visited sections of the Website, for example, if user saw an error message.

Persistent Cookies

These cookies help the Website remember information and settings applied by user, such as language selection, theme selection, menu preferences, internal site bookmarks or favorites, and others. Persistent cookies enable a website to remember you on subsequent visits, speeding up or enhancing your experience of services or functions offered.

Use of IP addresses and web logs

We may also use your IP address and browser type to help diagnose problems with our server, to administer our Website and to improve the service we offer to you. An IP address is a numeric code that identifies your computer on the internet. Your IP address might also be used to gather broad demographic information. We may perform IP lookups to determine which domain you are coming from (e.g. google.com) to more accurately gauge our users’ demographics.

Information from these types of cookies and technologies or about website usage is not combined with information about you from any other source.

Social media sharing cookies

These cookies are used to integrate some common feature of the major social media and provide it within the site. In particular, allow the registration and authentication on the site, e.g. via Facebook and Google connect, share, and the comments of the site’s pages on social, enable the “functions like” on Facebook and “+1” on Google+.

Cookies policy does not cover third party websites

Please note that this Cookies Policy does not apply to, and we are not responsible for, the privacy practices of third party websites which may be linked to this Website. These cookies are likely to be analytical/performance cookies or advertising cookies.

Pixel tracking

Cookie files can be used to ensure proper display of advertising materials in campaigns of our advertisers and to measure the effectiveness of such campaigns. In this case, information may be collected through pixel tracking tags, which advertisers undertake to place at its or its partners sites.

A pixel is a line of code which is used by a website or third party ad server to track a user’s activity. The use of a pixel allows us to record that a user has visited a particular webpage along with additional non-personally identifiable information that a website publisher or advertiser may choose to include with the pixel tracking tags. We do not collect the online user’s personally identifiable information through our pixel tracking tags.

These tags are used by our ads server regarding the user’s behavior and usage patterns on advertisements and sites operated by our clients to better customize the type of advertisements users see on various sites and refers only to non-personally identifiable information of users. We believe that the use of these pixel tracking tags enables us and our clients to provide users with a more meaningful web experience.

Changes to the Cookies Policy

We may update this Cookies Policy and we would encourage you to review the policy from time to time to stay informed of how we are using cookies. When we do so we will change the “Last Updated” date at the beginning of this Cookies Policy. Any amended policy will be effective immediately after the date it is posted. If you do not agree to the revised policy, you should discontinue your use of the Website. By continuing to access or use the Website after the effective date, you confirm your acceptance of the revised policy and all of the terms incorporated therein by reference.

If you do not accept changes which are made to this Cookies Policy, or take any measures described above to opt-out by removing or rejecting cookies, you may continue to use the Website but accept that it may not display and/or function as intended. Any social media channels connected to the Website and third party applications will be subject to the privacy and cookie policies and practices of the relevant platform providers which, unless otherwise indicated, are not affiliated or associated with us.

Questions or Comments about this Cookies Policy

If you have questions or concerns regarding this Cookies Policy, you should first contact us through email. You can address your general questions and comments by e-mail to [email protected].

Further contact information is contained in our Privacy Policy, available at https://adsterra.com/privacy-policy-managed.