Home Traffic Monetization How to Create a Blog on Blogger: a Step-by-Step Guide

How to Create a Blog on Blogger: a Step-by-Step Guide

by Patrick D

Starting a blog is always an excellent idea because you’ll be able to express yourself, share your thoughts with other people and make money doing it. So many blogs pop up every day with various topics, and many of them have become enormous brands. You don’t have to be the next Mashable, Hubspot, or Copyblogger, but you can make a lot of money blogging.

So, if you’ve chosen Blogger (Google’s free blogging platform) to start a free blog, we’ll show you how to set it up in this article.

Blogger vs. Blogspot

Blogger is a free blogging platform, while BlogSpot is a free domain service provider. They’re both owned by Google and are integrated into the Blogger platform: Google hosts your blog on their Blogger platform with a default BlogSpot domain.

Pros and cons of using Blogger

We’re not trying to change your mind at this stage, but Blogger has some advantages and disadvantages that you should know before starting a blog on the platform.


  1. It is entirely free;
  2. Free SSL certificate;
  3. Easier to use than other blogging platforms such as WordPress;
  4. Faster indexing – Blogger sites appear in Google search results within 24 hours of publication;
  5. Secure and reliable;
  6. Easily integrates with other Google products;
  7. Allows for extra earning from display ads.
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  1. Limited themes and templates;
  2. Lack of customization options;
  3. It lacks eCommerce features or plugins;
  4. Google owns total control of your blog;
  5. Poor customer support (especially for the latest updates).

How to create a blog on Blogger?

Here’s how to create a blog on Blogger without paying for a domain or hosting.

Step 1: Log in to Blogger

log in to blogger

Sign in with your Gmail id and password at http://www.blogger.com/home. If you don’t have a Google account, you can create one for free then come back to the Blogger homepage. As long as Google owns Blogger, you’ll need a Gmail account to blog on the platform.

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Step 2: Choose a name for your blog

name for blog

Step 3: Choose a URL for your blog

url for your blog
url for blog

The domain name must be unique, so there’s a chance that the one you want is already taken. In that case, you’ll need to try a different domain name until it says This blog address is available.

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Step 4: Confirm your display name

display name

You can use a keyword in the display name, to help your blog rank higher. For example, the screenshot above includes [Monetize your website]. Click Finish, and you’re ready to start blogging!

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Step 5: Visit Your Website

Enter your new blog’s address in your browser’s address bar, and you’ll see what your blogger website looks like. You may not like the appearance at first, but we’ll show you how to change its design to make it look good and professional.

How to change a theme on Blogger?

How to change a theme on Blogger

Go to Theme from the left-hand menu.

  1. Scroll down to find the theme you want from the many options available.

There are a lot of Blogspot themes to choose from, but we recommend using Contempo, Soho, Emporio, Notable, or Essential. You can preview the theme before applying it.

How to change a theme on Blogger

You can also purchase premium themes for your Blogspot blog if you want more attractive design and customization options.

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Check if your blog visible to search engines

Here’s how to check if your blog is visible:

Privacy settings

  1. Go to Settings;
  2. Scroll down to the Privacy section;
  3. Ensure that visible to search engines is enabled.
Check search engine visibility
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How to add a favicon?

A favicon is a small image in the browser’s tab when you open a website. Follow these steps to change the default favicon on Blogger.

  • Go to Layout -> Edit Favicon;
  • Upload a square image that is less than 100 KB;
  • Click Save.

How to add a gadget?

Use gadgets to display your archive, show labels in a list, or show your profile on every page.

  • Go to Layout in the left menu;
  • Click Add a Gadget in the area you want to change;
  • Select the gadget in the pop-up window and click Add Add;
  • Click Save in the lower-left corner;
  • Click Edit to change a gadget’s settings.

How to create new pages for your blog

You can create pages for static content, such as “About” or “Contact” in Blogger. They can be displayed as tabs at the top of your blog or as sidebar links.

The first step is to display your pages.

  • Log in to your Blogger account;
  • Choose your blog from the drop-down menu on the top left;
  • Select Layout from the left-hand menu;
  • Click Add a Gadget in the section where you want your pages to appear;
  • Click Add next to Pages in the window;
  • Set up your page and then click Save;
  • Click Save Save in the bottom-right corner to save the arrangement.

TIP: Drag the gadget to a new location to change where your page appears.

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Step 2: Add, delete, or edit pages.

Important: The number of pages you can have in a single blog is unlimited.

Create a new webpage

  • Log in to your Blogger account;
  • Choose your blog from the drop-down menu on the top left;
  • Select Pages from the left-hand menu;
  • Click New Page in the upper left corner;
  • Fill in the blanks with a page title and other details;
  • Click Save, Preview Page, or Publish in the top right corner.
  • Choose a blog from the drop-down menu on the top left.
  • Select Layout from the left-hand menu.
  • Click Edit next to “Pages” in the “Page List (Top)” section.
  • Click Add external link under “Pages to show.”;
  • Save link and then Save after entering the page title and URL.

Choose which pages to display

  • Select Layout from the left-hand menu;
  • Click Edit in the “Pages” section;
  • After selecting the pages you want to show, click Save;
  • Click Save Save in the bottom right corner to save the arrangement.

Add labels

You can add labels to your post. Your post’s label is another term for its category or tag. On the blog post, these labels are visible. When a reader clicks on a label, a page with all of the posts with that label appears. You can use a label gadget in Blogger to add labels to your blog’s sidebar. It will make it easier for your readers to read all posts with the same label.

  1. Add labels in the sidebar’s Post settings;
  2. Select Labels from the drop-down menu. A box will appear where you can enter labels;
  3. Add labels to the post that are relevant to it.
  1. You can change the permalink to your blog post. Under the Post settings, you’ll find this option;
  2. Select permalink from the drop-down menu. There are two options: automatic and custom permalinks;
  3. To keep your blog post URL short and user-friendly, use the custom permalink option.

Preview and publish

Before publishing your blog post, you can see a preview of it. To do so, go to the top right corner and click the Preview button.

If the post preview appears to be perfect, click the Publish button.

How to publish a page on Blogspot?

On Blogspot, you can create a page and add it to your blog. You can make various types of pages, such as about me, contact us, privacy, disclaimer, and so on.

  1. From the left-hand menu list, select the Pages menu item;
  2. Then select New Page from the drop-down menu;
  3. Type in the title of the page;
  4. Add content for the page;
  5. You have the option of turning off reader comments on the pages;
  6. Take a look at your page before publishing it.

Switch to a custom domain

We saw how we chose a free Blogspot domain that was suffixed with the Blogspot keyword above; however, if you prefer, you can purchase a custom domain and add it to Settings » Basic. Select Add a custom domain and enter the domain name you purchased.

Traffic stats for your website

Going to Stats » Overview, you can see the status of your website’s traffic in real-time. It would display the traffic sources, audiences, and a variety of other information. You can see which posts/articles/pages are receiving the most traffic and for which keywords.


Go to Template » Edit HTML to make changes to your existing template. If you want to, you can also include scripts in the header and footer sections.

Monetize Your Blogspot Blog

There are two ways for monetizing a Blogger-based website or blog:

  1. Placing ads via Blogspot themes – use the theme settings when you need advertising units to appear on every page of your website;
  2. Placing ads on a separate blog post page – this way could be very useful if you want to try out a new format or leave some pages ad-free.

Check our guide that will show you step-by-step how to monetize a Blogspot-based website or blog using Adsterra ad formats. You also can use these tips to make money with ads no matter where your business is at and whether you’ve already built a reputation or are just getting started with planting those seeds of trust.

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