Are there any particulars you wished to know about buying traffic for iGaming and Sports? We found practitioners to drill down:
- Top traffic acquisition strategies for iGaming
- Best matches between sports and geos
- Roadmap of iGaming campaign optimization
Garbis Tapacian has joined the #1 Episode of the Adsterra Podcast as a star guest and expert. With 15+ years in tech and digital media added to his expertise in programmatic, he speaks numbers and facts. Watch the full episode to gain new practices for your iGaming marketing:
About the Podcast
On the Adsterra Podcast, you’ll tap into tailor-cut expertise in ad campaign launches within a range of verticals. We’ll reveal secrets, dissect successful cases and confront challenges with top experts in the field.
Guest
His expertise embraces both programmatic and direct media buying strategies. Garbis covers iGaming, Sports, Entertainment, and other profit-generating verticals. He is all that and also Marketing Communications and Creative Direction Pro!
Head of CPM at Adsterra
Host
Mikhail is a living hard drive of data on the markets, niches, and GEOs. With profound expertise in iGaming and Sports, Mikhail is an ever-active peer and keynote speaker of the conference world, including SiGMA, Affiliate World, and Affiliados Brasil.
Take notes why watch Episode 1:
- Global trends in media buying during major sporting events
- Sports types that experience a surge in traffic and engagement
- Why expecting one geo to convert on specific sports is not a good idea?
- Pop or Push traffic? What’s best depending on your budgets?
- Countries with desktop traffic supremacy
- iGaming campaign localization: it’s not only about the language
Make a breakthrough
If you think there is more to it… You’re right! That’s what we’ll bring to the table on top! Our experts will steer you in the right direction with the ever-disturbing choice: mainstream or non-mainstream traffic. If you are open to experiments to mix both, learn our findings to test-drive them during your next iGaming campaign.
Do thematic aspects of the traffic source matter: streaming, movies, or file downloads sites? Jot down proven approaches explained by the skillful media buyer.
What about desktop vs mobile for iGaming campaigns? Is it so bad that the desktop traffic will die out in a few GEOs by the time you’ve watched the podcast? Just a few more spoilers, and we’ll unlock every door to ensure the success of your iGaming campaigns.
Get more insights in real time:
- What is the iGaming app ecosystem? How Asian markets are trying to implement this right now.
- Why is it better to target “all sports,” not a specific event for a specific geo?
- How to avoid over-optimization at the start?
- The eSports market prospects
- Whitelisting/Blacklisting practical tips
For hands-on tips, little-known hacks, and in-field experience for iGaming and Sports ad campaigns, watch the full video with Garbis Tapacian and Mikhail Zhukov, Podcast Episode 1. Make decisions based on facts!
Get insights and iGaming quality traffic with Adsterra!
