Affiliate Marketing & Media Buying

Affiliate marketing is an attractive income stream for marketers and professionals engaged with social traffic, like Facebook, TikTok, etc., due to its …

What is geotargeting? This tactic allows marketers to serve relevant ads based on a user’s location. With location data from IP addresses, …

Welcome to a simple and practical intro guide to Adsterra minimum deposits for advertisers and affiliate marketers. You will explore how to …

The hardest part of starting an affiliate marketing business is making a website that gets a lot of good traffic, that’s why …

Have you ever seen something so often that it becomes annoying to look at? That’s the idea of ad fatigue. Audiences that …

This Kenya iGaming marketing guide was inspired by our advertisers willing to learn more about this amazing geo. Sports and Entertainment campaigns …

The sports industry is booming, both online and offline, so as do the best sports affiliate programs, making it one of the …

Companies spend heavily on advertising, with ad budgets steadily increasing each year. However, increasing ad spending isn’t the only way to improve …

Actually, you can beat a good bidding strategy if you play it even smarter with the right tools. Jokes aside, let’s do …

CPM is a pricing strategy that refers to the cost of 1,000 of advertising impressions. Both advertisers and publishers can grow their …