Author Aina Antonova

Aina is the Leading Expert from the CPA Department at Adsterra with expertise in advertising strategy, campaign optimization, market analytics, budgeting, strategic management, and B2B marketing. Before leading the CPA Department, she worked as an account manager, helping hundreds of advertisers achieve performance goals across verticals including Mobile Utilities, VPNs, Sweepstakes, Software, and AddOns. Aina specializes in exploring new geographies, identifying trends, and applying data-driven optimization strategies to improve campaign performance. She is also recognized for her educational content, conference appearances, podcasts, and webinars, where she shares practical affiliate marketing and advertising insights for both beginners and experienced professionals.

Head of CPA Department at Adsterra, Advertisers

She (her)

Expertise

Advertising strategy, market research and analytics, budgeting, strategic management, sales planning, ad campaign optimization, mentoring, B2B marketing

Highlights

Before she headed the CPA Department at Adsterra, Aina had worked as an account manager for several years, growing her competencies in meeting the marketing goals of hundreds of advertisers. Her expertise now encompasses campaign setup and optimization in every vertical: Mobile Utilities, VPNs, Sweepstakes, Software, and AddOns.

Aina’s success in management hones in on her passion for exploring new geos and applying game-changing techniques to ad optimization processes.

Expressive and lively by nature, Aina supercharges her speeches and articles with optimism. Her tutorials provide valuable practical tips to newbies and advanced advertising and affiliate marketing pros.

Aina believes that advertising is a never-ceasing race, and she’s always ready to help advertisers to cash in on trends. She’s an awaited speaker at renowned podcasts, conferences, and webinars.