Birthdays always make us look back for a second: We celebrate the milestones, remember where we started, and realize just how much has changed.
This year, Adsterra turns 13. Over the years, we’ve expanded our ad formats, entered new markets, welcomed thousands of partners, and helped publishers and advertisers grow their businesses. Yet, through every update, launch, and success story, one thing has remained exactly the same: Our essence.
We’ve already dedicated our coolest merch items’ drop to this idea, but it felt like not enough to support such a massive insight. So, we’ve come up with a thought: Why not make it this year’s birthday campaign inspiration? And here it is: Stay Close To Your Essence – Grow Far Beyond Wealth!
Because growth is about staying true to the principles that got you there in the first place, and not about bigger numbers.
So, it got us wondering…
What’s your essence?
Whether you’re a publisher building communities or an advertiser scaling campaigns, you probably have a certain instinct that guides every decision you make.
Maybe you’re the one who tests everything before scaling; maybe you always trust the numbers; or perhaps you’re the first to spot the next hot GEO before everyone else catches on?
Whatever your style, chances are it has been quietly driving your success all along. Are you catching up with the idea? Then how about a little game? With prizes, ofc 😉
The Quiz
As part of our 13th Birthday celebration, we’ve created an interactive quiz that helps you discover the archetype behind your affiliate marketing style.
It won’t ask you about CPM optimization formulas or campaign settings (don’t worry). Instead, you’ll answer a series of light-hearted questions about how you think, make decisions, and approach challenges — both in work and beyond.
Along the way, you’ll also unlock a few surprises we’ve hidden throughout the experience: Practical affiliate marketing tips, product insights, and some more.
At the end, you’ll receive your personalized Essence Card — a collectible-style profile revealing your archetype.
Depending on your answers, you might discover you’re one of the Mighty 9 archetypes. We won’t share the details to save the intrigue, but remember that no two paths to success are the same — but every path has an essence.
Your Essence Card Is More Than a Result
As we’ve said, once you’ve completed the quiz, you’ll receive a personalized card with your archetype, signature motto, unique features, and a few fun details that might feel… suspiciously accurate.
What you can do with that treasure (besides being happy and comparing it with your friends’):
- Download or screenshot it
- Share it on Instagram, Facebook, LinkedIn, or X before August 31
- Tag Adsterra and include #AdsterraEssence
- Wait for it…
- Get $100 if lucky in a giveaway!
Join the Birthday Giveaways
Taking the quiz is also your ticket to this year’s birthday giveaway!
Simply leave your Adsterra account email before starting the quiz, press Next, and you’ll automatically enter the draw. Full Terms here.
Main Giveaway
We’ll randomly select 5 winners, and each will receive 350 Merch Points to spend in the Adsterra Swag Lounge. Choose the merch you actually like, the delivery is on us.
Campaign period: August 3 – August 31
Winners announced: September 2 on Adsterra’s social media.
Extra Chance to Win
Share your Essence Card on social media and join an additional giveaway for $100.
Here’s how:
- Save or screenshot your Essence Card.
- Post it on Instagram, Facebook, LinkedIn, or X before August 31.
- Tag Adsterra and include #AdsterraEssence.
- On September 2, we’ll randomly choose one lucky participant to receive $100, paid via the payment method of their choice.
The essence of our giveaways are their consistent simplicity, don’t you agree?
There’s More Waiting Inside
The quiz isn’t just about discovering your archetype.
Along the way you’ll stumble upon useful affiliate marketing tips, practical optimization ideas, and even a few bonus surprises. New to Adsterra? Keep your eyes open — you may even find a promo code hidden in the experience.
Consider it our Birthday gift to curious minds.
Long Story Short
Thirteen years ago, Adsterra started with a simple belief: Long-term growth comes from strong relationships, transparency, and constantly improving without losing sight of what matters.
Thirteen years later, we still believe the same.
Businesses evolve, markets change, algorithms come and go, but the qualities that make great publishers and advertisers successful tend to stay remarkably consistent. Maybe your essence is curiosity, maybe it’s courage or discipline. There’s only one way to find out, so put everything aside for a few minutes and dedicate your time to your true self.
