It’s easy to get lost in the variety of verticals and formats. That’s why it’s especially vital for us to share with…
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Affiliate Marketing & Media Buying
Clickbait Ads: a Comprehensive Guide to Using Clickbait Ads Effectively
Clickbait ads usually carry negative connotations because bad actors abuse them to get traffic. However, clickbait ads can be applied appropriately to…
Affiliate Marketing & Media Buying
iGaming Regulations in Advertising: Unlocking New Traffic Sources
iGaming regulations seem to have become the main headache for operators and affiliates. While the industry is growing at scale, the restrictions…
Advertising Tools Affiliate Marketing & Media Buying
No Magic: How to Boost Traffic on CPA Campaigns Using Wit and Math
A test campaign is over, and you start receiving less traffic with fewer conversions. How to fix it? One of the most…